Tomorrow’s News 2018 unveils some of the key news consumption patterns in the last 12 months. The report looks at habits of global executives, the importance of news brands, issues around data transparency and the future tech influencers.

Based on a global survey of 1,587 Reuters.com users, the findings include:

• 83% of the people choose news websites or apps for consuming online news stories;
• Politics and current affairs are top content types consumed by executives;
• 80% agree a news brand is a mark of quality on a story.