Monetization

ARTICLE

How publishers are becoming strong ecommerce players

How publishers are becoming strong ecommerce players The commerce space promises new opportunities for publishers, so how are media companies pioneering and tapping into this monetization opportunity? By Chaymae Samir, Reuters Community | Mar 22, 2019...

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ARTICLE

Apple launched its News+ subscription product…

Apple launched its News+ subscription product... But I think it’s dead on arrival By Alan Soon, co-founder, The Splice Newsroom | Apr 1, 2019 Apple launched its News+ subscription product. It features esteemed mastheads like Rolling Stone,...

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ARTICLE

Cute, fail and win; the monetization of UGC and viral video

Cute, fail and win; the monetization of UGC and viral video Jukin Media curates tens of thousands of User Generated Content (UGC) clips, unlocking major revenue streams for creators and businesses. By Giles Crosse | Feb 27, 2019 By 2020, there...

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ARTICLE

The news monetization conundrum

The news monetization conundrum Making the most of digital advertising By  Lorna White | Feb 04, 2019 Quality journalism and content do not come for free Quality journalism and content do not come for free. Yet, consumers’ constant thirst for...

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ARTICLE

Is personalization essential to growing news memberships?

Is personalization essential to growing news memberships? Personalization could be the key to improving customer experience and driving membership revenue. By Ella Wilks-Harper | Jun 15, 2018 Personalization could be the key to improving customer...

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ARTICLE

The Ozone Project: for advertisers, publishers and readers

The Ozone Project: for advertisers, publishers and readers Transparency, greater control and better user experience. By Sarah Emler | Oct 18, 2018 Picture this:  Your article tackles obesity around the world, and next to it you find an...

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Featured Videos

MONETIZATION

How did the Washington Post turn quality journalism into a profitable business model?

 

MONETIZATION

How does the Financial Times’ product vision help convert online audiences?

 

MONETIZATION

Content is the strongest driver for digital subscription sales, according to BILD